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Modern Web Design: Key Essentials for Today's Businesses

  • Design
  • Modern web

In our current era, the digital era, a business website is more than just simply having an online presence; it's the digital face of your businesses. Meaning you should of give it less care than the physical face of business, they should more or less be equal.

Modern web design is not just about aesthesis and who has the fanciest animations; it encompasses performance, user experience, and accessibility.

That's why I use tech like Next.js and Sanity as they are at the forefront of this revolution, offering opportunities for businesses to stand out.

Let's see how.

Modern Web Design Essentials

Today's web design goes beyond the surface. Here are some essentials:

  • Responsive Design: With the amount of different screen sizes we have in use, a website must look great and function seamlessly across all of them.
Stonebridge Construction Co.'s landing page hero section
Stonebridge Construction Co.'s landing page hero section
Screenshot of Stonebridge Construction Co.'s homepage in mobile view
Screenshot of Stonebridge Construction Co.'s homepage in mobile view
  • User Experience (UX): A website should be intuitive, engaging, and easy to navigate. Users should not be overwhelmed from their first step on their site.
  • Speed: In a world where a attention span is non-existent, self included, website speed is non-negotiable. Faster sites improve user satisfaction and SEO rankings. If you site does not load its content fast enough, they will just go to your competitors who's service is worse than yours.
Google PageSpeed mobile results, performance scoring 98 and the rest 100
Google PageSpeed mobile results, performance scoring 98 and the rest 100
  • Accessibility: Making your website accessible to all users, include those with disabilities, is not being including of all but also expands your audience and people's appreciation for your time and effort.

The Role of Next.js & Sanity

These modern essentials are where Next.js and Sanity shine.

  • Next.js: This React framework enables building static, server-rendered pages, drastically improving website speed and performance.
  • Sanity: A flexible content management system (CMS) that allows you to structure content in a way that makes sense for your business and your users.

Bringing It All Together

Incorporating Next.js and Sanity in web development offers a robust solution for modern challenges:

  • Websites become faster, improving user experience and SEO.
  • Content management becomes streamlined, allowing for real-time updates and a consistent brand narrative.
  • Scalability is enhanced, ensuring your website grows with your business.

Why Choose me?

I specialise in harnessing the power of Next.js and Sanity to create bespoke, cutting-edge websites. My expertise lies in tailoring solutions to meet the unique needs of each business, ensuring your website not only looks great but performs exceptionally.


The landscape of web design is constantly evolving. Staying ahead means choosing the right technologies and the right partners. With Next.js and Sanity, and my expertise, stepping into the future of web design is not just a possibility; it’s a reality.